好大夫在線入選 「金磚國家數字經濟發展研究報告」優秀案例
日前,金磚國家工商理事會在2017年度會議現場發布了《金磚國家數字經濟發展研究報告》。其中,好大夫在線憑藉在網上分級診療和醫療共享經濟領域取得的卓越成果,入選該報告
據悉,該報告旨在跟蹤全球數字經濟發展趨勢,總結中國數字經濟發展經驗,梳理金磚國家數字經濟發展特點及工商界合作需求,為各國政府部門發展數字經濟提供決策參考,為金磚國家工商界創新融合發展提供指導。
在互聯網醫療領域,好大夫在線是唯一一家入選該報告的企業。案例分享了好大夫在線在改善醫療資源不均、改進醫療服務流程、提升醫院服務效率等方面的經驗。
據悉,案例入圍的企業還包括騰訊、阿里、百度、360、海爾等。
附案例原文:
好大夫在線:網上分級診療模式 探索共享醫療服務平台
Haodf.com: An Online Model of Hierarchical Diagnosis and Treatment
and the Sharing Medical Service Platform
好大夫在線是互動峰科技(北京)有限公司旗下網站,是一家專註於醫患服務的共享醫療服務平台,通過PC端和多個移動端入口為醫患提供院前諮詢、院後疾病管理,並與全國醫生建立緊密的夥伴關係。截至2017年6月,患者可通過網站、手機客戶端等搜索查詢到全國31個省市區的5000餘家重點醫院、40萬餘名醫生的專業方向和門診信息,瀏覽、學習3000多個臨床疾病的診療常識和醫生親自撰寫的82萬篇疾病科普文章。
Haodf.com, as one of Hu Dong Feng Technology (Beijing) Co., LTD's websites, is a specialized platform in doctor-patient service, which focuses on online hierarchical diagnosis and treatment. It provides pre-hospital consultation and disease management following hospital discharge to the patients through the PC side and a plurality of Mobile Internet Device, and it enjoys close partnership with doctors nationwide.
By June 2017, patients can search on Haodf.com and find outpatient information about over 5,000 national key hospitals and over 400,000 doctors. They can also read and learn more than 3,000 pieces of common knowledge about diagnosis and treatment of clinical diseases, and 820,000 popular science articles written by doctors.
好大夫在線建成了中國第一個專業網上分診系統。基於分診的理念為全國重點醫院15萬名醫生篩選、匹配精準的疑難重症病例;基於「病情優先、病種分診」的原則,每月為全國6000萬患者提供院前就醫指導,搭建醫患網上諮詢、電話諮詢、預約轉診的綠色通道。目前,好大夫在線上已經有8214名專家(全部來自三甲醫院,88%為副高以上職稱)開通了基於病情的免費預約轉診服務,1,424,620名重大疾病患者使用綠色就診通路直達醫生診室。
Haodf.com has established the first professional Online Triage System in China. Based on the concept of hierarchical diagnosis and treatment, it sends cases of serious diseases which have been screened and matched accurately to 150,000 doctors from the national key hospitals in China; It offers pre-hospital medical guidance to 60 million patients monthly, and has established a green channel for online and telephone consultation, as well as referral appointments. On Haodf.com, there are now 8,214 experts (all of them are from upper first-class hospitals, 88% of whom have been awarded the title of associate professor or above) offerring FREE referral appointments based on the patients』 disease condition. So far, up to 1,424,620 patients in severe illness have benefited from the website and went directly to the doctors through the green channel.
基於專業力量和用戶量規模,好大夫在線成為中國最大的就醫經驗分享平台之一,大大提高了醫療效率,有助於跨越醫患鴻溝,緩解醫患矛盾。
Because of its expertise and the user scale, Haodf.com has become one of China』s largest medical experience sharing platforms. It has made great contribution to improving the medical efficiency, helping establish benign relations between doctors and patients and alleviating the doctor-patient conflicts.
(一)有效改善醫療資源不均
(I) Effectively Changing the Uneven Distribution of Medical Resources
通過數字醫療服務平台改善了中國東西部醫療資源不均現狀、縮小城鄉間的醫療差距。從核心醫療中心城市(北京、上海等)向中西部地區引入醫生1.5萬名,其中82%醫師來自三甲醫院,副主任醫師和主任醫師佔比75%;通過日常化的遠程專家門(會)診將診療能力輸送到醫療資源需求的偏遠和基層地區,大幅提升了各級醫生專業能力和基層診斷治療的準確率。
Through the Sharing Medical Service Platform, Haodf.com improves the status quo of uneven distribution of medical resources between eastern and western regions in China, and reduces the gap of medical service between urban and rural areas. About 15,000 doctors from eastern medical centers (such as Beijing, Shanghai, etc) are introduced to central and western regions, of which 82% are from upper first-class hospitals, with the deputy chief physicians and chief physicians accounting for 75%; Haodf.com delivers diagnosis and treatment capacity to the remote and local areas with urgent demands for medical resources through routinizing remote outpatient service(consultation), thus greatly improving the doctors』 professional ability at all levels and the treatment accuracy in local areas.
(二)改進醫療服務流程
(II) Significantly Improving the Medical Service Process
通過數字醫療服務平台把間斷的單次診療轉向長期診療、甚至終身跟蹤治療。通過在線諮詢服務降低了患者不必要的就診次數,尤其為外地患者節省了就醫時間和費用。
Haodf.com, through the Sharing Medical Service Platform, switches the intermittent single treatment into a long-term one, or even llifelong follow-up therapy. Online consulting service avoids patients』 unnecessary visits, particularly saving the time and cost for patients from other provinces or areas.
(三)提升醫院服務效率
(III) Greatly Improving the Efficiency of Hospital Services
互聯網診療有效提升醫患雙方效率,實現了醫療專家、醫學檢驗結果等信息共享。好大夫在線活躍的7973家醫療機構的15萬名醫生中,三甲醫院的醫生佔到78%,日均向患者提供基於「病情優先、病種分診」的專業網上分診和服務超過20萬次,相當於八家北京協和醫院的日門診量總和。
The Sharing Medical Service Platform improves the efficiency of medical treatment for both patients and doctors, and promotes the sharing of information of medical experts, medical examination results and so on. Among 7,973 medical institutions and 150,000 doctors who are active on the website, 78% of them come from upper first-class hospitals. They provide online triage and consultation service, helping a total of over-200,000-person-time patients a day, based on the patient』s condition and disease category, which is equivalent to eight times the daily quantity of outpatients in Peking Union Medical College Hospital (Best Hospitals in China).


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