當前位置:
首頁 > 最新 > 中國創意產業女性心聲徵集

中國創意產業女性心聲徵集

In honor of International Women』s Day earlier this month, SHP+ gathered comments and quotes from women working in China』s creative industry. We hope these words will give encouragement to the already strong and powerful presence of women working in and with China』s creative industry.

三月恰逢國際婦女節之際,SHP+收集了中國創意產業女性的心聲。我們希望這些激勵人心的話語能夠鼓舞中國創意產業的女性,注入更多的力量。

Harriet Gaywood

Chief Marketing Officer at BlueDigital

藍色游標首席營銷

「Bullying in the workplace is destructive well beyond that moment. When you bully a woman you bully her, her family and her future. Be a true sister or brother and you will inspire yourself and those around you.」

「職場霸凌的危害很深遠,欺凌所傷害的不僅僅是女性本身,還有她們的家庭,她們的未來。做一個善良的人,你所激勵的不僅僅是你自己,也會帶動周圍的人。」

Cia Cia Hu 胡惠華

Executive Partner & ECD at Ricelebrate

執行合伙人 生米組成

I』d say the advertising industry is probably the only one where gender symbol is blurred. You might be labeled as a devoted fighter, a hot-blooded rocker, a poet, an intelligent bigot…..But rarely you get labeled as a 「female」 fighter, no matter if they』re high heels or flip-flops on your feet. That』s why I』ll continue this path, and eager to see more fascinating, 「de-gendered」 labels appear in our industry.

如果說有一個行業擁有相對模糊的性別標籤,恐怕就是廣告創意了。你可能是一個深沈的戰士,一個熱血的搖滾者,一個詩人,一個聰明的偏執狂…但你很少會被標籤成一個女戰士,不管你征戰的時候穿著高跟鞋或者夾腳拖!所以我繼續在路上,也樂見更多去性別化的迷人的標籤出現在這個行業。

Nadia Pan

Chief Talent Officer, Publicis Communications Greater China

陽獅傳播大中華區首席人才官

Over the years I have had the good fortune of being helped by many people and therefore I strive to give back by helping others as well. I enjoy coaching and being helpful. Especially for women, we should help and support each other. One other suggestion I would like to share: take pauses to reflect. Although the creative industry runs on an uninterrupted wheel, from time to time we need to slow down to take stock to see if we』re on the right track towards our own vision.

一路走來有幸獲得很多貴人相助,因此我也努力回饋,希望成為別人的貴人。幫助他人做職業培訓,令我享受助人為樂的美好,尤其對女性而言,我們更應該互相幫助。我還有個建議:時常停下去思考。雖然創意行業不停軸轉動,但有時候,我們應該放慢腳步,看看自己是不是正朝著自己的願景前行。

Feng Yu 馮昱

Portrait Photographer 人像攝影師

When I take a portrait I』m capturing that person in one exact moment of their life, there is no rendering, no stretching the truth, no polishing. What I』m attempting to do is simply uncover and show you as who you are.And in 「you」 and I often see 「myself」.

我拍人像,是那一刻的你,沒太多烘托,也不是戲說,我拍的你,不需要我來捏,只需要打開,呈現你本來的樣子。我看到 「你 」,看到「自己」。

Maureen Sherrard

Creative Producer, GOODSTEIN

創意製片

Words like sexism, sexual harassment, misogyny and gender discrimination are still very much alive and new words like mansplaining, manterrupting, manspreading (you get the idea) are all over the place.

有時候覺得並沒有太多改變性別歧視、性騷擾、厭女症這些詞依然很常見,男人說教、男式打斷、大爺式佔座這些跟男性相關的新詞也層出不窮。

But lets not give in or up and #PressForProgress. (This year』s theme)

and most importantly, celebrate how awesome you are. Always!

但是我們不能屈服,也不能放棄 #PressForProgress(今年的主題)

最重要的是,要為自己的偉大喝彩,不斷喝彩!

Laura Geagea

Managing Director of Sweetshop China 中國董事總經理

"The #MeToo movement is complex and it"s full of uncomfortable truths. But above all, it is defined by women giving their opinions and telling their stories. All that really matters is that these stories are being told. #MeToo is called a movement because it keeps moving. Far more than a hashtag, it』s now a conduit for unity among women. It"s contagiously spreading positive public opinion. We don"t know where it will go next. What we are seeing now is not backlash. It』s the beginning."

「#MeToo運動很複雜,也充滿了令人不安的事實。但最重要的是,女性勇於表達自己的觀點,敢於講出自己的故事。真正重要的是要把這些故事說出來。#MeToo之所以是一場運動,是因為它沒有止步。它不僅僅是一個符號,而是一個讓女性團結起來的渠道。不斷地傳播積極概念,感染大眾。我們也不知道它會走向哪裡。我們所看到的不是抵抗力量,而是全新的開端。」

Daisy Zhu 諸軼眾

Managing Director of MSL China

明思力中國董事總經理

I always believe that inspiration is everywhere. It is fairly important to follow what is happening in the world; yet what makes an excellent talent, woman talent specifically, is being sensitive to the moments of life. A book, a trip, a film, a quality conversation with some interesting people, even playing games with your kids...I found myself get inspired easily through these kind of activities.

我一直相信,創意無處不在。關注產業內的新鮮事、觀點和趨勢當然很重要,然而一個好的創意人,尤其是創意行業的女性,一定是對生活點滴高度敏感的人。一本書、一次旅行、看一場電影、和一個有趣的人的談話,甚至陪小朋友一起玩遊戲,都會讓你有所啟發,靈感驟現。

Liza Zhang

VP Corporate Communications Practice, MSL China

明思力中國企業傳播副總裁

I』ve noticed two interesting qualities in creative talents:

我覺得在這個時代,能夠有創意的人有兩個最主要的特點:

EXPOSURE, for one. 「There is nothing new under the sun」 (Ecclesiastes 1:9 NIV). When we talk about 「creativity and innovation」, it is more about restructuring and re-creating the excited elements, and showing its value in a new way. Therefore, it is important for people who work in creative industry to step outside their comfort zone, to connect with a variety of different people and to experience a different world.

首先是足夠的exposure。《聖經》里說,「陽光下沒有新鮮事「。創意和創新,更多的是把現有元素做不同的組合,進而綻放新光芒。因此,創意人要多去接觸人,接觸和你不一樣的人;多去看世界,看和日常生活不一樣的世界。

DYNAMIC, for another. It is an industry that requires extremely high level of energy. Keeping balance is the key to fight sustainably. I always encourage my team members, myself included, to work out and keep fit, as the positive energy coming from exercise maintains enthusiasm and work efficiency, which benefits everyone as well as the whole team.

同時,這是一個非常生龍活虎的行業,需要保持精力充沛。因此我一直鼓勵團隊,包括我自己也一樣,平常多去健身。運動帶來的正向能量能夠維持工作的熱情和高效率的狀態,從而讓整個團隊收益。

Luanna Li

Founder of Artrvl 創辦人

別做簡單的事,除非你只想做個常人,做沒人敢想的事。別將就,你能做的更多。如果別人讓你問三個問題,問十個。

「Don』t do things that are easy, unless you want to be regular, do things no men can do. Don』t settle, do more, If you are told to ask three questions only, ask ten if you need to.

Yuki Qi

VP of Operations, Saatchi&Saatchi Greater China 運營副總裁

I am proud to be a part of the feminine force in the creative agency at Saatchi&Saatchi. Being a person of experience, I encourage more female presence in my company as well as in this industry as a whole. I have had the pleasure of working side by side with many outstanding women throughout my career, from whom I saw nature born insightfulness and empathy. They are curious learners, persistent fighters, caring leaders, daughters, wives and mothers …they are just like me, and just like you.

身為創意行業中的女性力量,我很自豪;而作為過來人,我鼓勵更多女性加入我的公司,加入創意行業。我曾與許多出色的女性共事過,從她們身上我看到了與生俱來的觀察力與同理心,同時她們也充滿激情,充滿鬥志,也心懷關愛,她們是女兒,是妻子,也是母親……她們就是我,也就是你。

Qiu Jia

Creative Director Leo Burnett Shangha

創意總監

The viral thing is to keep curious to the world, having the eyes of a child. As I』m a creative person, I like to glean miscellaneous small stuff through daily life, whether it is an interesting detail in a kid』s story book when I read it for my daughter, or a fun hand-written signboard in front of a little shop… feels like they are reckoning me, asking me to put them in my treasure box – so I probably would write it down in my handbook or mobile memorandum. These pieces will generate chemical reaction with each other and finally melt into one thing – your own thoughts. And one day, when you need to come up with an idea, these treasures will give back to you.

最重要是對世界保持一顆好奇的心吧。因為我是一名創意,平時生活中會注意點滴積累,譬如說跟孩子講故事的故事書,或者是在小店門口看到很有趣的手寫招牌,等等,好玩的,好看的,別人分享給你的,都要積累;多看會激發想法,我會隨時記錄在本子或者手機備忘錄里。融會貫通,有一天當你需要靈光乍現的時候,那些積累會對你湧泉相報。

Lorna Chua

Founder and EP at Fat Fat Cat

創辦人和執行製片

Investing in people, investing in thoughts.

投資於人,投資于思想.

Mona

Illustrator 插畫師

能夠真正把腦子裡天馬行空的想法呈現出來的時候,創造的快樂是無與倫比的。

The joy of creation is unparalleled when you turn a powerful and unconstrained idea into reality.

Caroline Diao

Chief Talent Officer,Publicis Greater China

陽獅廣告大中華區首席人才官

I am both a woman and an executive, and in both, I have always been intrigued by things that are delicate, intricate, graceful and chic. Working in creative agencies, such as my current firm has given me a career platform that values these things. While at the same time, outside of my work, I continue to stay true to these same things, remaining fresh and energetic by devoting plenty of time, to my personal hobbies and passions of yoga, drawing, painting.

作為女性,我時常被精緻和優雅的事物所吸引。創意行業給了我一個這樣的平台去發掘和欣賞更多美好的品質。閑暇之間,我會花很多時間畫畫和做瑜伽,這些愛好能為我的工作帶來更多能量。

Vivian Yong

ECD W+K Shanghai

W+K 上海創意總監

「I used to walk into a room full of people and wonder if they liked me… now I look around and wonder if I like them.」

「以前一看到一屋子的人,我總會想別人喜不喜歡我,但是現在我會想,我喜不喜歡他們。」

Yumi Chu

Freelance Voice Over Artist 配音演員

Women have a lot of pressure these days to succeed in our careers. Whether it be as a corporate executive or creative freelancer or anything else in between, I try remind myself that success and passion come in different forms and ultimately I determine what success means to me.

女性追求事業成功,面臨著巨大的壓力。企業高管也好,自由創意人才也罷,包括任何職位在內,我總提醒自己,成功和熱情不是只有一種,所以我要自己去定義成功。


喜歡這篇文章嗎?立刻分享出去讓更多人知道吧!

本站內容充實豐富,博大精深,小編精選每日熱門資訊,隨時更新,點擊「搶先收到最新資訊」瀏覽吧!


請您繼續閱讀更多來自 SHPPLUS 的精彩文章:

TAG:SHPPLUS |