重磅！CCTV5與法國職業足球聯盟宣布簽署未來四年合作協議

日前，法國職業足球聯盟（ LFP ）和中國中央電視台體育頻道分別在巴黎和北京共同宣布：雙方已經達成電視轉播合作夥伴協議，從本賽季開始，法甲將登陸中央電視台體育頻道。

在時隔多年以後，法甲聯賽重新登陸央視體育頻道，此合作對於中法雙方，都具有里程碑意義。

根據雙方的合作協議，在為期四個賽季的時間內，中央電視台體育頻道將播出法甲比賽、賽事前瞻、賽後集錦，以及法國超級盃。

法國足球具有悠久深厚的足球文化和傳統，在法蘭西的土地上湧現了齊達內、德尚、亨利等世界足壇巨星，近年，隨著內馬爾等球星的引進，法甲聯賽進入了一個嶄新的時代。

對於法甲聯盟與央視體育頻道的攜手，法甲聯盟CEO迪迪埃.基永說：「我們非常高興成為中央電視台的轉播合作夥伴，繼2017年法甲聯盟在北京開設辦公室以後，我們與中央電視台攜手，邁出了我們海外市場推廣的第一步。希望通過中央電視台對法甲聯賽的轉播，我們能夠為中國觀眾提供精彩的賽事內容。同時，中央電視台體育頻道的轉播也將會幫助我們在中國市場提高聯賽的影響力。」

中央電視台體育頻道總監方鋼說：  「在2018年世界盃即將來臨之際，法國足球甲級聯賽能夠與中國球迷在央視體育頻道相見是非常有意義的，法甲聯盟近來的一系列行動，使法甲聯賽的競賽水平及觀賞性有很大提高，法國國家隊也是今年俄羅斯世界盃的大熱門。CCTV希望同各賽事聯盟真誠而友善的合作，使更多頂級精彩賽事在中國得到更廣泛的傳播。」

The LFP and beIN SPORTS FINALISE MAJOR BROADCAST DEAL WITH CCTV GROUP FOR LIGUE 1 CONFORAMA IN CHINA

The French Professional Football League (LFP) and beIN SPORTS, who are in charge of the distribution of the LFP audio-visual rights internationally, is pleased to announce a major new deal for the broadcast rights of Ligue 1 Conforama in China.

Thanks to this 4-season deal (2017/2018 to 2020/2021), Ligue 1 Conforama will be broadcast on CCTV Sports ChannelCCTV5, the dedicated sports channel of national state broadcaster CCTV, and will then be accessible to more than 1 billion people in China.

From 2018/2019, two matches per round will be broadcast live on CCTV group of sports channels and services: CCTV5, CCTV5+, Feng Yun HD, CCTV5 app and CNTV. The magazines ? Ligue 1 Show ? and ? Ligue 1 Highlights ? will also be aired in full. Moreover Ligue 1 Conforama highlights will be part of CCTV most popular football shows 「Total Soccer」 and 「Champion』s Euro「.

It is already agreed that CCTV will start broadcasting the best Ligue 1 Conforama games from the end of 2017/2018 season.

In addition, 2018 edition of Trophée des Champions, which will take place in Shenzhen on August 4, will be aired live on CCTV5.

Yousef Al-Obaidly, Deputy CEO of beIN MEDIA GROUP

Since 2014, beIN SPORTS, official broadcaster of Ligue 1 Conforama in a number of countries, has been working to commercialise professional French football internationally, increasing its popularity and visibility to a global audience. As a partner of the LFP since our creation, we are delighted by this new deal in China that will allow viewers to Ligue 1 Conforama, which now includes some of the biggest stars in world football.

Didier Quillot, LFP CEO

? We are delighted to partner with the biggest Chinese media Group over the next three seasons. Thanks to this agreement, Ligue 1 Conforama will benefit from a maximal exposure in China. One year after the opening of our Chinese office, this is a major step forward and highlights the increasing attractiveness of Ligue 1 Conforama abroad. ?

Fang Gang, Head of CCTV Sports

? With the 2018 FIFA World Cup approaching, the coverage of the Ligue 1 on CCTV Sports takes on a special significance. The recent measures taken by LFP have made the league more competitive and more entertaining to watch. The French national team is also a big favorite in this year』s FIFA World Cup in Russia. It is our wish to carry out sincere and friendly cooperation with Ligue 1 Conforama major professional sport leagues, and bring more high-end football matches to a wide Chinese audience. ?

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