【餐廳】宣馳設計 | 速膳餐廳 ? 自然與建築的自由躍動

設計 06-16

DESIGN CONCEPT

空間設計，本身就是一種交流，用色彩、結構、功能來營造一種能與人產生共鳴的意境，讓參與其中的人能夠獲得多層次的視覺體驗。

Space design, itself is a kind of communication, color, structure, function to build a kind of can resonate with people, let people can get involved in multi-layered visual experience.

速膳餐廳位於中國重慶南坪廣場小區，屬於中高端快餐外賣餐飲品牌，其經營方式是線上與線下結合，線上為主，線下體驗。

Sushan restaurant is located in China"s Chongqing Nanping square neighborhood, belongs to the high-end fast food take-away food brand, its mode of operation is online and offline, online, offline experience.

快餐廳線下體驗店由宣馳設計，空間概念取自其品牌VI及Daily Box 在室內空間的運用。平面設計結合空間造型，創意多變的外帶盒形狀貫穿於整個室內設計，用來強化Take Away的概念。

The restaurant"s offline experience store is designed by Trenchant Design, and the concept of space is taken from the use of its VI and Daily Box indoors. The design of the flat design combines the space modelling, the idea of the creative and changeable outer band box shape throughout the interior design, to reinforce Take Away concept.

整個空間布局劃分為主廚區、出品區、打包區、就餐區以及餐廳外擺區。通透式廚房是設計的亮點，透過大面積落地門窗使顧客能夠看到餐廳工作人員打包的場景，展示一個高檔、年輕化的餐飲空間。

The layout of the whole space is divided into the chef"s area, the production area, the packaging area, the dining area and the outside of the dining room. TongTouShi kitchen is the highlight of design, through the large area ground impact window enables customers to see the restaurant staff packing, the dining space to show an upscale, younger.

空間配色沿用品牌VI用色規範，以深灰、白色、橙色為主，打造自然、清爽的用餐環境。頂面、牆面以及洗手台、衛生間的裝飾均沿用Box的主題，用不同的材質與色彩來裝飾。

The space match color is used by the brand VI to use color specification, with deep gray, white, orange is given priority to, the dining environment that creates nature, relaxed. The adornment of top, metope and sink, toilet USES the theme of Box, decorate with different material and colour.

室內牆面大面積鋼架結構結合品牌LOGO做出的造型，大膽的的運用了平面海報立體化的表現手法，在陽光的照射下，投影成為裝飾的一部分，展示出自然與建築的自由躍動，交流互通的就餐空間。

Indoor metope large steel frame structure combined with the modelling of brand LOGO, bold use of graphic poster three-dimensional technique of expression, in the sunlight, projected to become part of the decoration, show natural and architectural freedom movement, communication exchange dining space.

桌椅同樣呼應品牌VI的視覺形象，深灰與白色搭配，使整個空間看起來乾淨整潔，木色座椅使純粹的空間增添了溫暖自然的味道。

Tables and chairs also echo brand VI visual image, dark gray and white collocation, make whole space looks clean and neat, color seats make pure space added a warm natural flavor.

亞克力發光板裝飾的傾斜走向門框，同時又是一塊隱形廣告牌，側招同樣沿用快餐盒平面排版，用鋼結構與立體字來展示，做到兼顧平面設計、品牌宣傳、室內空間設計一體化。

Acrylic plate decoration leans toward the door, but it is also a stealth billboards, lateral plane layout, recruit also used snack box with steel structure and the stereoscopic word to show, it all graphic design, branding, interior space design integration.